Nowadays, there are so many ways to find a job. You can browse job boards, such as Jobbird, use your networks to find a job, or check company websites. But have you ever considered searching for a job on LinkedIn? Using social media to find a job is becoming increasingly popular. Studies have shown that 92% of companies use social media for hiring, so it’s not surprising that you’ll find ads for jobs pop up on Instagram or that Facebook now offers job postings. The most popular method of using social media for your job search is searching for a job on LinkedIn.
But what are the advantages of using social media to get a job? How does searching for a job on LinkedIn work? And what are some other ways to find a job through social networking? In this article, we’ll tell you everything you need to know about searching for a job on LinkedIn and other social networking sites.
10 tips for searching for a job on LinkedIn
Before you can start searching for a job on LinkedIn, it’s a good idea to give your own profile a once over. Often recruiters also use LinkedIn to find potential candidates, and you can think of your profile as an online CV. So even when you’re not actively searching for a job on LinkedIn, you may still get an invite to an interview. When you’ve applied for a vacancy, recruiters often check out your LinkedIn profile. Here are some tips for making the best use of your account to help you when searching for a job on LinkedIn.
- Write a strong headline. Use keywords that describe your skills and what kind of job you are searching for on LinkedIn.
- Spend some time on your summary as well. Here you can go into more detail about your skills and experiences. But be concise – recruiters should be able to quickly see who you are. Think of it as a CV summary.
- Use keywords in your summary and header. This way you will be found faster by recruiters who search for those words.
- Expand your network. The larger your network, the greater the chance that someone knows someone who’s looking for a new employee. Networking through LinkedIn is easy. Don’t just add people recklessly, but expand your network with second-degree connections. Include a message with every invitation, in which you, for example, tell them who your shared connection is. You can also ask someone to introduce you to that person.
- Stay active. When searching for a job on LinkedIn, check your timeline regularly to see what is happening in your network and keep your own profile up to date.
- Ask old employers for recommendations. This verifies your experience and skills.
- Provide a professional profile picture. Save that sexy selfie for your Instagram.
- Use the vacancy preferences option. On your profile, you can indicate whether you are actively searching for a job on LinkedIn and what position and employment you’re looking for. By the way, this setting is only visible to recruiters – your current employer can’t see this.
- Add your email address to your profile. This way recruiters can easily contact you.
- Share achievements on your LinkedIn profile. Have you received a promotion or completed a new course? Post it on LinkedIn to keep your network informed.
How to use LinkedIn to get a job
Now you know how to make the best of your LinkedIn profile, we’ll tell you the best way to search for a job on LinkedIn. Here are 3 steps for searching (and finding) a job on LinkedIn:
- Search for vacancies. Click on ‘Vacancies’ at the top of the page and you’ll get an overview of all LinkedIn jobs. You can type in keywords that describe the job you’re searching for on LinkedIn, such as a job title, skill, company and/or location. You can also set alerts to receive emails as soon as new relevant vacancies are posted.
- Read any vacancies that catch your eye carefully. On the left of the page, you’ll find a list of vacancies that match your keywords. See one that appeals to you? Once you click on it, you get to see the job description and any other information about the company as well as how many people have applied. At the bottom of the vacancy, you’ll find the seniority level, the hours, the field and in some cases the salary.
- Apply. Easy peasy, because you can apply directly on LinkedIn. This can be done in two ways:
- Some vacancies have an ‘apply’ button. This button sends you to the employer’s website where you can go through the application process.
- Other vacancies have an ‘easy apply’ button. With this button, you can apply directly from LinkedIn. You can answer a few questions and upload your CV, and everything gets sent directly to the recruiter.
Tip: let your network know you’re searching for a job on LinkedIn. Who knows, maybe someone in your network knows someone who is looking for a hard worker like you. Post an update saying you’re open to a new challenge. Write a short but powerful post about what you can do and what you are looking for.
Have you connected with a recruiter who’s recruiting for a company you would like to work for? Then you can always apply by email. Briefly state who you are, how you’re qualified for the job and why you’re applying. Don’t forget to add your CV and cover letter in the attachment, or write your cover letter in the email.
Using other social networking sites to find a job
Searching for a job on LinkedIn is one of the easiest ways to find a new job. But your other social media profiles can also aid you in your search. For example, you can now use Facebook job postings to find a job. Twitter can be used to share relevant updates and information about your field. Are you creative and looking for a job where you can express your creativity? Social media channels such as Pinterest or Instagram allow you to share your creative talents and personal passions via photos, videos and/or stories. You can also show your writing skills through a blog or cool website. The advantage of using social media to get a job is that you have way more room to show off your personality, creativity and skills.
Besides actively searching for a job on LinkedIn, you can use social media to show that you have a keen interest in the industry in which you want to work. Stay informed and be active by, for example, responding to tweets and posts. Of course, you can also create your own content that is relevant to your field.
Do you prefer keeping your social media private? That’s fine too. However, keep in mind that recruiters will look you up on social media. You can prevent this by keeping your profiles private, but you can also ensure all your social media pages look professional and proper. Whether you are planning on searching for a job on LinkedIn or prefer not to involve social media at all in your job search, always remember that you have a digital footprint.